Tray, Inc.

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Under Armour hosted a new running event called The All Out Mile which consisted of 8 teams of 10 runners per team. Under Armour wanted to send individual personalized race kits to their runners as well as a Team kit to each team leader. Each runner received a pre-race kit which included footwear, t-shirt, UA Sportmask and an event info card as well as branded marketing materials. The week of the race each runner also received a second kit that included a pair of running shorts, an All Out Mile branded tank top, socks, hat, pack of hustle wipes and a personalized running bib. The team leaders also received a kit that included the necessary items for the race – start signs, reflective safety vest, finishers tape and cones. After the race UA wanted to celebrate the runners by sending them a final kit that included a custom tank top with their team logo, a challenger’s coin, a personalized runner’s card and a sticker pack. Tray was able to support UA by creating custom boxes and inserts as well as kitting the various items and shipping out to the runners. The event was a great success and Tray was there to help make it happen under tight deadlines!

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